NGD Interiors, Best of Houzz 2019, 2018, and 2016, are an award winning, Bucks County full service interior design company. Providing services in both residential and commercial interior design, NGD strive to create spaces that are reflective of their client's personality and business goals.
NGD Interiors approached us with requirements for a full website redesign and online digital strategy. Their previous website was created fairly quickly, therefore it was essential that time4design addressed areas that were not up to standard in order to strongly position NGD as a leader in interior design.
Much focus would of course be with imagery; however, content strategy would complement design style. It is important to recognize that first impressions are long lasting, particularly in interior design, therefore this website had to convey a unique appeal that not only enhanced brand image, but communicate the correct message to its target audience.
The overall design was inspired from their portfolio of work. As a young and innovative team, time4design created a digital presence that complimented the company, their work and touce the modern edge they were looking for.
Website Design and Development
To execute our design ideas, functionality had to be seamless with the overall performance of the website. The site was custom built from the ground up using effective responsive design, user interface techniques, and modern methods of presenting imagery as large attractive headers. This included the use of parallax scrolling, hero images and creative single page layouts. Built on a custom WordPress foundation, NGD Interiors have the flexibility to change or add content when required.
Online Digital Strategy
Campaign goals were established fairly early in the project in order to ensure website development and design (such as call-to-actions) were an effective treatment to its growth. A combination of organic SEO methods, social media marketing, and content marketing are crucial in order for NGD to target its audience.